The Profile Description filter helps you find highly relevant contacts by searching for specific keywords or phrases in their LinkedIn profile descriptions.
It’s a powerful way to uncover niche audiences, refine your targeting, or even kickstart a completely new search when you’re exploring a market.
🔍 How it works
Simply enter one or more keywords or phrases (separated by commas) into the filter.
The system will scan LinkedIn profile descriptions and return contacts that match your input.
Example inputs:
marketing, growth, SaaSfounder, AI, startuprecruiting, tech, remote
🚫 How to exclude keywords in the Profile Description filter
After entering a keyword, you can exclude it directly from the filter UI:
Type your keywords in the filter
Hover over the keyword after typing or pasting it
Click the “Exclude” button instead of the enter button to add it
The system will then remove profiles that contain that keyword in their LinkedIn profile descriptions.
⚙️ “Any of” vs “All of” mode
To give you more control over your results, the filter supports two matching modes:
🟡 Any of (OR logic)
This mode returns contacts that match at least one of your keywords.
Example:
marketing, growthResult: profiles containing marketing OR growth OR both
👉 Best for:
Broad discovery
Exploring new audiences
Building large prospect lists quickly
🔵 All of (AND logic)
This mode only returns contacts that include all of your keywords.
Example:
marketing, SaaSResult: profiles that contain marketing AND SaaS
👉 Best for:
Precise targeting
Narrow ICP definitions
High-quality, highly relevant leads
💡 Why this filter is powerful
Unlike traditional filters based only on job title or company, the Profile Description filter lets you:
Go beyond job titles and find real intent signals
Discover hidden or niche roles
Target people based on how they describe themselves
Build highly specific audiences that standard filters can miss
🚀 Use cases
🎯 1. Finding niche experts
Search for:
machine learning, NLP, research
👉 Perfect for identifying AI specialists even if their job titles vary.
📣 2. Targeting marketing personas
Search for:
growth, performance marketing, paid ads
👉 Helps you find hands-on marketers, not just managers.
🧑💻 3. Technical recruiting
Search for:
backend, Python, distributed systems
👉 Ideal for finding engineers with specific technical experience.
✨ Pro tip
For best results, combine this filter with:
Skills filter → to validate hard capabilities
Job Experience filter → to confirm real-world experience
This helps you move from:
“they mention it” → “they have it” → “they used it in real work”