Skip to main content

People / Company Filter

The “People / company” filter lets you control how many contacts you see for each company in your search results. This is useful for focusing on key decision-makers without seeing multiple lower-level contacts from the same company.

Where to find it

You’ll find the filter in the top-right corner of the People tab. Make sure you are in the People tab before applying it.

How to use it

  • Go to the People tab in your search results

  • Open the People / Company filter (top-right corner)

  • Choose how many contacts you want per company (1–5)

  • Your results update instantly

How it works with your filters

The People / Company filter enhances your existing targeting. It works together with:

  • Job title

  • Department

  • Seniority

  • Location

  • Any other filters you apply

It does not replace your filters, it refines your results further by selecting the most relevant contacts per company.

How results are selected

For each company, results go through three steps:

  1. Filter your audience
    We first identify all people who match your selected filters within each company.

  2. Prioritize by seniority
    These contacts are ranked from most senior to least senior.

  3. Select the top contacts
    We return the top X people per company based on your selection (1–5).

What this means for you

This approach ensures you always see:

  • The most relevant decision-makers first

  • Clean, structured results per company

  • Better control over how deep your search goes inside each organization

Note: The People / Company filter does not assign contacts per job title. It selects the most senior matching contacts within your filtered results.

Example

You select:

  • Job titles: VP of Sales, Head of Sales, Sales Manager

  • People / company filter: 3

At one company, matching contacts are:

  • 3 × VP of Sales

  • 1 × Head of Sales

  • 2 × Sales Manager

After ranking by seniority, the system selects:

  • VP of Sales

  • VP of Sales

  • VP of Sales

Only the top 3 are shown, ensuring you always see the highest-priority contacts first.

How filtering affects your results

Your filters always stay in control:

  • Filter by department → only those people are considered

  • Filter by job title → only matching roles are included

  • Filter by seniority → ranking happens within that group

This ensures your results always match your ideal target profile.

Data coverage note

In some cases, a company may have more senior employees than those shown in results. This is because we can only return contacts available in our database. Some profiles may be missing due to data availability, privacy settings, or limited external coverage.

When to use it

Use this filter when you want to:

  • Stay focused on high-quality, relevant contacts

  • Avoid too many results from the same company

  • Balance broad prospecting with precise targeting

Example use case: targeting CEOs or owners

If your goal is to reach the most senior contact in each company:

  • Set People / Company to 1

  • (Optional) Add filters like job title or department

  • Export your results

If no additional filters are applied, the system will return the highest-ranking available contact per company.

This is typically the most senior contact available in our database for that company (such as a CEO, owner, or director), depending on data availability.

Important notes

  • Each export includes both contact and company data

  • If filters are applied (e.g. department or job title), the system returns the most senior contact within those constraints

  • If only one matching contact exists within a company, that contact will be shown, even if higher-seniority employees exist but are not available in our database

How to get coverage across roles

If you want to reach multiple roles (e.g. VP, Head, Manager), you’ll get better results by structuring your search differently:

Option 1: Run separate searches

Create focused searches per role:

  • VP of Sales

  • Head of Sales

  • Sales Manager

This ensures each audience is fully covered.

Option 2: Use Personas

Use Personas to group your ideal contacts by role or department (e.g. Sales Leadership, Sales Management, Marketing).

This helps you:

  • Organize targeting by audience

  • Switch quickly between segments

  • Keep your outreach consistent and structured

Did this answer your question?